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September 22, 2013 / magickittenblogs

Support Essex Air Ambulance – Go Yellow for National Air Ambulance Week

Did you know that 23rd to 29th September is National Air Ambulance Week?  I’d love it if you could ‘Go Yellow’ and support Essex Air Ambulance, an organisation that’s very important to me, and a lot of other people in the county.


Essex Air Ambulance is a Helicopter Emergency Medical Service (HEMS); providing a free life-saving service for Essex and surrounding areas. Specialist Doctors and Critical Care Paramedics can be rushed to the scene of an incident with life-saving support equipment and the patient, following assessment, will be flown to an appropriate hospital.
Unlike NHS emergency services Essex Air Ambulance is a Charity relying solely upon the generosity and goodwill of the people and businesses of Essex to remain operational and saving lives.

Operating 7 days a week during daylight hours the MD 902 Explorer takes off within 2 minutes of the emergency call being received at the airbase and is deployed on average 2-3 times each day.  Based at Earls Colne near Colchester, the helicopter is never more than eight minutes flying time from any one of the major hospitals in Essex and flies at a speed of 150 miles per hour.  It costs in the region of £250,000 per month to cover all charitable costs and aircraft operations. To date the aircraft has flown over 11,800 missions.

Why is this such an important charity to me?

One of those missions was to take my mum to Colchester General Hospital after a very serious accident resulted in multiply fractures of her leg and ankle.  She had to be airlifted because the accident took place while she and my dad were out walking, and normal four-wheeled ambulances were not able to access the location.  I dread to think how long it would have taken for her to get to hospital and receive medical attention for her very nasty injuries had it not been for Essex Air Ambulance.  Her fractures were such that a broken bone had punctured the skin, she needed extensive surgery including metalwork to reconstruct her ankle, has had to have her ankle fused and is still undergoing physiotherapy to help her walk.  Who knows what would have happened without the Air Ambulance.

If this has made you want to get involved, here are some suggestions…

Ways to ‘Go Yellow’ include:

  • Wear Yellow – it could be Yellow clothing, Yellow shoes, or Yellow fancy dress (think bumble bees and ‘The Simpson’s’)
  • Display a poster at your place of work, or in your shop, and put out a collection box
  • Brandish a ‘Go Yellow’ banner for us before the event and raise awareness
  • ‘Go Yellow’ yourself: don’t be scared to look silly or do something silly (that’s what it’s all about!) and raise money
  • Hold an event – how about a Yellow themed cocktail party or a Yellow quiz?
  • Challenge yourself with something ‘Go Yellow’ themed and raise sponsorship
  • Donate £1 for the week – or consider joining our Flight for Life Lottery (In the weekly draw up to £1000 can be won and up to £25,000 in the Superdraw!)
  • Anything goes, so get in touch with your ‘Go Yellow’ ideas and we’ll do all we can to help. And those who sign up will join a roll of honour; a list of organisations, companies and schools participating in the campaign which will be featured on our website.

To receive an information pack call 0845 2417 690 or email



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